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Learnings from Best Practice
Learnings From Best Practice
Common Pitfalls
Best Practice Principles
Key Factors in Retaining and Growing Customers
Effective Implementation
 Effective Implementation
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Contact UsEmail or call us for more information.
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The Customer's View
"Our customers are impressed with the customer management process developed with Macquarie. Several are looking to implement similar processes in their own organisations"
Ken McKay
Victorian Sales Manager
Australia Post
Customer Relationship Management
Twelve key processes for effective major customer CRM.
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OpTimizer 2000
Optimiser 2000Do you have the right number of account managers?
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Where each company currently stands in managing its business customers obviously varies significantly. Typical key stages in implementation of 'best practice' customer management processes are set out below:

This 'virtuous cycle', consistently applied, is both visible and impressive to customers and extremely effective in bringing a supplier to near best practice levels within 1-2 cycles.

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